Tuesday, November 18, 2008

Pedha hero lu pedha problems thesthunnaru!!!

The young heroes like Allu Arjun, NTR Jr, Mahesh and even the fresh blooded Ramcharan Teja have been coming out with one or hardly one movie in two years which is something that heavyweights like Shahrukh and Aamir Khan have been doing after having spent decades in the industry. While this is no comparative analysis of sorts, what needs to be seen here is the economic condition of the industry that survives majorly on these big stars and if they fail to show up on the screens few times then the idea of revenue generation and prosperity with opportunities is completely ruled out.

The senior stars like Nagarjuna, Venkatesh, Balayya who are to lead by example have been coming up with barely one film a year and the risks involved are high if they fail. Much to the horror, both 'Don' and 'Chintakayala Ravi' of the big stars did dismal performance leaving nothing much for the film folk. Balayya that way made his presence felt with 'Pandurangadu' to salvage the ruins of 'Okka Magadu'.

Analysts say that this is not a good sign where stars are shying away from doing two or three projects a year and here is a synopsis of the figures that we have.

The jewels in the crown were films like 'Ready' and 'Kotha Bangaru Lokam' which were made at medium budgets but then 'Ready' made a collection of a whopping 15 crores while 'KBL' also achieved somewhat the same figure. Then came 'Kantri' made at a budget of 17 crores and collecting 20 crores followed by 'Ashta Chemma' with a budget of around 1.5 crores and making a profit of nearly 3-4 crores more like a metro hit.

On the dark side, there was 'Keka' that was made at a more than required budget but then it suffered huge losses of up to 50%-60%. So, in all these instances it was only the NTR movie that had its nose above the water when it came to big banners.

It is about time the big stars realize that the industry's survival lies on their hands and if they take the initiative and come up with more than one release a year, it will not only keep the ball rolling but also create a fulfillment for the audience and fans who are waiting for years together just to see one single movie that turns out to be a disaster in the end not to mention the disappointment it causes for the viewers.

No comments: